This exhibition-fair city, resorts, spa and tourism complex. It was attended by representatives and Stavropol resort and recreational complex.
At the forum a lot said about the prospects for tourism business in YUFO and the Stavropol Territory, in particular. However, in the province increased the flow of holidaymakers, it is necessary to take a number of organizational measures. First, you want to resolve the issue of land in resort areas.
Secondly, it is necessary to identify the owners of health resorts, as well as, for example, the CMS of the 118 medical and health facilities scores were ineffective.
In Thirdly, apart from attracting investors who want to budget funds to invest in infrastructure - roads, parks, etc. byuvety Particular attention was paid to the current in the field of shadow economy. That is, residents often resort areas rent housing and recreational facilities without paying taxes, and is selling tickets to these zones and lifts without cash registers, which is not conducive to the development of tourism business.
The main topic discussed was the need to introduce a new marketing policy, which should be supported by a national advertising program.
According to the Minister of Economic Development and Trade Ins Valeria Gaevskogo, it's time to start a television project, unobtrusively advertise resorts turtsentry and Southern Russia. Why do you want to reduce the cost to the public teleefira nationwide channels.